NATIONAL CHAMPIONS FROM OVER 18 COUNTRIES BATTLE FOR
“WORLD’S BEST PARTY ROCKER DJ” TITLE AT THE 

RED BULL THRE3STYLE WORLD FINALS

IN VANCOUVER B.C. DECEMBER 13 – 17, 2011

– DJ Big Once From Chicago to Represent the U.S. in Premier DJ Competition –

Featured Headliners include: Z-Trip, DJ Premier vs. Pete Rock, DJ Nu-Mark’s Signature Toy Set,
The Rub (Cosmo Baker and DJ Ayers), Stone Throw Records’ Peanut Butter Wolf and
Legendary Producer Just Blaze 


SANTA MONICA, CA  – November 22, 2011 – Who’s the best party rocker DJ on the planet? The Red Bull Thre3Style World Finals aims to answer that question when eighteen national champion DJs converge and compete in Vancouver from December 13 – 17, 2011 for the coveted title. To earn a spot in the Red Bull Thre3Style World Finals, hundreds of DJs from around the globe battled it out in regional and national qualifiers. At each stage the rules remain the same: 15 minutes to rock the crowd with a set that incorporates at least three genres of music and keeps partygoers on their feet, and the judges impressed.

Representing the U.S. is 30-year old DJ Big Once (see photo to the left), who was crowned the national champ on November 10, 2011 in Las Vegas, NV after an intense battle between eleven of the country’s DJs.  Big Once, from Chicago, impressed the judges and crowd with his seamless mix of electro, dubstep, and rock. “I designed the set to be really interactive,” he explained.  “I opened strong and finished strong and I had some weird things in the middle to keep it interesting.” Looking ahead to Vancouver, Big Once will be mixing up a special set that is sure to be memorable and stand out among the competition.

THE CONTENDERS & JUDGES
The Red Bull Thre3Style weeklong judging panel will include Canadian DJ stalwart Skratch Bastid, 2003 DMC Champion and MTV Canada resident DJ Dopey, and the 2010 Thre3Style Champion DJ kARVE of France. They will be tasked with evaluating originality/creativity, track selection, technical skills, stage presence, and audience response for each of the competitors listed below:

Robert Moreno – Argentina
DJ Perplex – Australia
Javier Rossell – Bolivia
Nedu Lopes – Brazil
Hedspin – Canada
DJ Byte – Chile
DJ PHO – Columbia
DJ Ken K – Denmark
Supa – France
DJ Dippy -– India
DJ 8 Man – Japan
DJ Spell – New Zealand
FMC – Norway
Thomas Young – Peru
BITCODE – Spain
DJ Bazooka – Switzerland
DJ Big Al – United Kingdom
DJ Big Once – United States of America

THE HEADLINERS
Headlining each night is a wide range of DJ icons, including The Rub (Cosmo Baker and DJ Ayers), Stone Throw Records’ Peanut Butter Wolf, legendary producer Just Blaze, a special performance of DJ Premier vs. Pete Rock, DJ Nu-Mark’s signature Toy Set, and a Red Bull Thre3Style World Final set by Z-Trip.

THE SCHEDULE
The first four nights of the calendar are knock-out stages, with the winner of each advancing to the Red Bull Thre3Style World Final on Saturday, December 17, 2011 at Commodore Ballroom.  See complete schedule of events below.  All venues are in Vancouver, B.C.

Night 1 – Tue., Dec. 13, 2011 [9:00pm] – Bar None:
Australia vs. Bolivia vs. Brazil vs. Norway

Headliners:
– The Rub
– Smalltown DJs
– The Boyscouts

Night 2 – Wed., Dec. 14, 2011 [9:00pm] – Venue Nightclub:
Argentina vs. Canada vs. India vs. Spain

Headliners:
– Peanut Butter Wolf
– Skratch Bastid
– The Freshest Crew

Night 3 – Thu., Dec. 15, 2011 [9:00pm] – Fortune Sound Club:
Columbia vs. Denmark vs. Japan vs. Switzerland vs. UK

Headliners:
– Just Blaze
– Team Canada DJs
– The Goodfellas

Night 4 – Fri., Dec. 16, 2011 [9:00pm] – Five Sixty:
Chile vs. France vs. New Zealand vs. Peru vs. USA

Headliners:
– DJ Premier vs. Pete Rock
– DJ Dopey
– Faction Soundcrew

Night 5/FINALS – Sat., Dec. 17, 2011 [9:00pm] – Commodore Ballroom:
Red Bull Thre3Style World Finals featuring winners from Nights 1-4.

Headliners:
– Z-Trip
– DJ Nu-Mark
– Vinyl Ritchie

TICKET INFORMATION
For all ticket information, please go to www.redbull.ca/thre3style

PARTY ROCKIN’ AUDIO: MIXCLOUD
Who is the best party rocker DJ in the world?  You be the judge.  Check out www.mixcloud.com/RedBullThre3Style to follow the globe’s best DJs and listen to their Red Bull Thre3Style sets.

THE HISTORY OF RED BULL THRE3STYLE
The Red Bull Thre3Style World Finals in Vancouver is a homecoming of sorts. The original concept of Red Bull Thre3Style began five years ago as a Tuesday night experiment at a small club in Kelowna, BC. In 2010, the event first went global and changed the face of modern DJ battles. From the USA to Japan to New Zealand, 10 countries from around the world held deep-heated events to determine who the best party-rocking battle ambassador would be. Ultimately these warriors of the one’s and two’s came together in Paris, France at the end of the the year and flexed every musical muscle in their body at the Red Bull Thre3Style World Finals. In the end it was Paris’ own DJ kARVE who wowed the judges with his impressive collage of hip-hop head-nodding electro-rocking tunage. If last year’s event was anything to go by then the 2011 Red Bull Thre3Style World Finals is guaranteed to send the international DJing scene spinning like a record on a turntable.

FOLLOW US
Follow us on Twitter: @redbullcanada | @redbullVAN | @redbullthre3style | #rb3style
Find us on Facebook: www.facebook.com/RedBull  | www.facebook.com/redbullthre3style
For more info, articles, video and photos, visit www.redbull.ca/thre3style

GLOBAL SPONSOR MINI OFFERS ACCESS AND RIDES
Music fans looking for a way to the event need look no further than Facebook.  MINI Canada’s Facebook page will be running contests for a free ride to the event and access to the World Final competition.  Winners will be picked up from their Vancouver location in an all-new MINI Countryman and delivered to the front door of the finals to experience the event.

Fans interested in entering the contest for a ride and access to the Red Bull Thre3Style World Finals can visit the Thre3Style tab on MINI Canada’s Facebook page: www.facebook.com/MINICanada

RED BULL CONTENT POOL:  FREE FOR EDITORIAL USAGE
Through the Red Bull network, hi-res video and still images are captured and made immediately available for editorial use for all media channels including television, film, print, mobile, and digital. The content is centrally located in the Red Bull Content Pool for media partners at www.redbullcontentpool.com

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For all media inquiries, please contact:

Lynn Tejada (née Hasty)
Green Galactic PR
213.840.1201
lynn@greengalactic.com

Nyla Hassell
Red Bull Communications
nyla.hassell@us.redbull.com